Performance Marketing Insights

The latest trends, analytics, and strategies for growth.

Monthly Newsletter

The Growth Note

We’ll keep you in the loop on our best advice and strategies for social media marketing and growing a small business.

GEO, AEO, and LLM SEO: How AI Is Reshaping Search (And What Brands Should Do About It)

We’re living in the AI era. From software and healthcare to data and other industries, AI is fueling technological disruption …

Spencer Cappelli

June 13, 2025

8 Minute Read

Fueling Growth: Performance-Based Marketing for Growth-Driven Organizations

Are you leading a growth-focused organization eager to boost your marketing outcomes? Whether you’re a high-growth startup, a mid-market business, …

Ethan Broder
Growth Marketer

May 20, 2025

4 Minute Read

The 4 Essential Steps of Performance Marketing for Brands

In working with hundreds of brands — from startup to enterprise — over the last half decade, we’ve found brand …

Richard Meyer
Growth Marketer

May 13, 2025

7 Minute Read

Preparing for a TikTok Ban: Strategies to Protect Campaigns and Budgets

The potential U.S. ban of TikTok has dominated headlines for years. Most recently, in December 2024, the U.S. Court …

Kate Theobald
Social Ads Strategist

December 18, 2024

3 Minute Read

Creative Testing at Scale: A Framework for Marketing Leaders

Consumer behavior and ad platform algorithms never stop evolving. What drove engagement and conversions last month might not move the …

Jack DiGregorio
Social Ads Strategist

December 5, 2024

6 Minute Read

All Content Strategy Technical SEO Email Ad Creative CRO Growth Marketing Social Ads Paid Search

Example of an ecommerce email on a phone. — Email Marketing Strategies Other Topics

A Crash Course in Email Marketing for Your eCommerce Store
June 25, 2020/by Ellen Jantsch

Google search console results. — Other Topics

How to do SEO Link Building in 2020 [Free Email Template]
June 25, 2020/by Derek Coleman

christin-hume-Hcfwew744z4-unsplash — Creating a great place to work

How We’ve Connected Salary to Both Personal and Company Growth
June 24, 2020/by Ellen Jantsch

Sketching website landing pages. — Transform clicks into results Other Topics

How To Write, Build, and Test Landing Pages
June 17, 2020/by Tuff Team

A team of marketers sitting at a table with computers. — Uncategorized

Best Growth Marketing Agencies in Nashville in 2023
June 15, 2020/by Ellen Jantsch

Woman on a video call. — Uncategorized

When You Sign Up For a Discovery Call with Tuff
June 12, 2020/by Ellen Jantsch

The Growth Note

We’ll keep you in the loop on our best advice and strategies for social media marketing and growing a small business.

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Performance Marketing Insights

Monthly Newsletter

The Growth Note

GEO, AEO, and LLM SEO: How AI Is Reshaping Search (And What Brands Should Do About It)

Fueling Growth: Performance-Based Marketing for Growth-Driven Organizations

The 4 Essential Steps of Performance Marketing for Brands

Preparing for a TikTok Ban: Strategies to Protect Campaigns and Budgets

Creative Testing at Scale: A Framework for Marketing Leaders

A Crash Course in Email Marketing for Your eCommerce Store

How to do SEO Link Building in 2020 [Free Email Template]

How We’ve Connected Salary to Both Personal and Company Growth

How To Write, Build, and Test Landing Pages

Best Growth Marketing Agencies in Nashville in 2023

When You Sign Up For a Discovery Call with Tuff

14 Ready-to-Go Growth Marketing Spreadsheets Startups Can Use to Boost Productivity

4 Proven Strategies to Improve Your Retargeting Ad Campaigns

How Tuff Partnered with EZ Lifestyle on Facebook and Instagram to Increase Revenue by 50%

A Crash Course in Instagram Audiences for Your Social Media Ads

Tuff Intern

Growth Marketing Tips to Turn Your Crowdfunded Product Into a Sustainable Business

Monthly Newsletter

The Growth Note

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